Instead of just competing in the touchscreen wars Google is experimenting with SciFi tech and bringing the screen to our face to help “keep us in the moment”.
Remember when it was considered “uncool to have Coke bottle glasses and Rec Specs instantly defined you as the sports nerd? Well, Google is inadvertently trying to change that with their prototype augmented reality Google Goggles. I think it’s the right time and the right idea to innovate and try to leap ahead of Apple and Microsoft. Instead of just competing in the touchscreen wars Google is experimenting with SciFi tech and bringing the screen to our face to help “keep us in the moment”.
Keeping us in the moment is the main advantage I see to this technology. The video mock up Google posted on their Google+ page called “One day…”
shows what a day in the life of a NYC Google Goggle’s user could be like. We’ve all been there, tech-zombies walking around town with our eyes glued to our cell phone screens pulling them out at the beckoned sound of a text message or during any awkward silence at the dinner table. I think this will be a hit because just like the current touchscreen revolution it will help us humanize the technology (either that or have us walking into walls depending on how Google implements their advertising http://i.imgur.com/HNGO4.jpg ). Either way I say, “here’s to the future”! Oh and Google, if you’re reading this, I’m open for some beta testing.